Overview
Open Graph tags control how a page appears when shared on social platforms. They can define the title, description, URL, image, and content type.
A clear Open Graph image and title can improve click-through from social shares because users see a more polished preview.
Twitter card tags work similarly for platforms that use Twitter-style previews. Many websites include both Open Graph and Twitter card metadata.
Use original images and accurate descriptions. Misleading previews may increase short-term clicks but reduce trust and engagement.
